Privacy Policy

Welcome to and its associated mobile applications (the “Site”), a service owned and operated by MikeFrensham, Inc. (“MikeFrensham,” “us,” or “we”). We know you are concerned about privacy, so we developed this privacy policy (“Privacy Policy”) to explain how we collect, use, and disclose information from you, our user (“you” or “your”). We provide MikeFrensham, a platform for care providers to access, share, and discuss medical news and research, and MikeFrensham Forum, a platform for institutions to manage information and communications, as well as a number of related services (collectively, “Services”). Certain Services may have provisions specifically applicable to them, as noted here – based on the Service you are using, please make sure to read all applicable sections of this Privacy Policy.

You must register with us as a “Member” to use the Site or Services. In addition, access to certain Services may be reserved for specific Members based on the university or medical institution with which the Member is affiliated (“Affiliated Institution”). In order to access and use the Site and/or Services, you must agree to our Terms of Service and any other applicable terms. Capitalized terms not defined in this Privacy Policy will have the meaning ascribed to them in the Terms of Service.

So we are clear on the terminology we use, “Personal Information” means contact information (i.e., your name, address, email address, and/or telephone number) and any other non-public information that is used or intended to be used to personally identify an individual, and any other non-public information that is associated with that information. “Anonymous Information” means information that is not used or intended to be used to personally identify an individual.


The Site and Services are not directed to children and children are not eligible to use our Site or Services. Protecting the privacy of children is very important to us. We do not collect or maintain Personal Information from people we actually know are under 13 years of age, and no part of our Site or Services is designed to attract people under 13 years of age. If we later learn that a user is under 13 years of age, we will take steps to remove that user’s Personal Information from our databases and to prevent the user from utilizing the Site and the Services.
Personal Information
In general, the Personal Information we gather enables us to provide the Site and Services to you and helps us learn more about the use of the Site and/or Services. We collect Personal Information that you submit to us at registration for the Site, and in the course of using the Site, such as when you communicate with us. When you register with us, we may require you to provide certain Personal Information, including your name, mailing address, age, gender, education level, email address, and national provider identification number (if you are a physician). You may choose to provide additional Personal Information as part of certain Services.

Anonymous Information
As you use the Site or Services, we may collect and store Anonymous Information including your Internet protocol address, domain names, browser and device type, and access times. We may also use Cookies (as defined below) or web bugs and navigational data like Uniform Resource Locators (URLs) to gather information regarding the date and time of your visit, and your geo-location (from your IP address). “Cookies” are small pieces of information that a website sends to your browser while you are viewing a website. Standing alone, Cookies do not personally identify you but merely recognize your web browser. We may use both session Cookies (which expire once you close your web browser) and persistent Cookies (which stay on your browser until you delete them) to improve your experience on the Site (e.g., by keeping you logged in). Many consider the use of Cookies to be industry standard, and our Cookies do not contain any personally identifiable information. Persistent Cookies can be removed by following your Internet browser help file directions. If you choose to disable Cookies, you may need to log-in again each time you use the Services.

Disclosure – Usage of Third Party Cookies
We may use third party tracking services to track and analyze Anonymous Information users of our Site and Services. Such third parties may use Cookies to help track user behavior.

Additionally, we may also enable advertisers and ad servers to promote third-party products and/or services by placing advertisements through the Services. These advertisers and ad servers may use Cookies in order to monitor information related to served advertisements. Clicking on such advertisements will direct you to the website of a third-party and the advertiser. This Privacy Policy does not cover the privacy practices of any advertisers or ad servers.Our Advertising partner is Google Adsense

  • Third party vendors, including Google, use cookies to serve ads based on a user’s prior visits to your website or other websites.
  • Google’s use of advertising cookies enables it and its partners to serve ads to your users based on their visit to your sites and/or other sites on the Internet.
  • Users may opt out of personalized advertising by visiting Ads Settings.

Personal Information

We will use your Personal Information to:

Administer your account;
Provide you and other Members with Services and customer support;
Respond to your requests, resolve disputes and/or troubleshoot problems;
Verify your compliance with your obligations in our Terms of Service or other policies;
Improve the quality of the Site and the Services;
Communicate with you about the Site and the Services; and
Market our products and services (and those of third parties) to you that we believe may be of interest to you, including through the serving of personalized advertisements, though we will not disclose your Personal Information in doing so. We may allow advertisers to choose the characteristics of Members who will see their advertisements and we may use any of the non-personally identifiable attributes we have collected (including information you do not make available on the Site) to select the appropriate audience for those advertisements. For example, if you tend to view and comment on allergy-related content, we might use that interest to show you ads for new allergy medications (and to tell ad networks to serve those ads), but we do not tell any pharmaceutical company who you are to display the advertisement, though the company may learn that you possess certain characteristics based on the fact that you received the advertisement.
We may use your Personal Information to create Public information. We may also create Anonymous Information by excluding information that makes the information personally identifiable to you. Please be thoughtful about what you post and make publicly available through our Services.

We may send you communications via email about the Site and Services. Based on your Service, you can opt out of receiving certain communications from the Site by clicking the “Unsubscribe” link at the bottom of each email or emailing us at Please note that even if you unsubscribe or opt-out, we may still send you Site and Service related communications (e.g., emails related to your account). You may modify the frequency you receive these emails, but you may not opt-out of them.

Anonymous Information

We may, through our use of Cookies and web bugs, keep you logged into our Site or Services, collect your click-stream data, and personalize your experience on the Site or Services (including by tailoring content to you). We may use your Anonymous Information to analyze usage patterns so that we may enhance the Site or Services, improve the content of our software, and customize the Site or Services to you. We may also use your Anonymous Information to improve our internal operations, surveys and software, customize the content and layout of the Site and/or Service and contact consumers for marketing purposes in the form of advertisements or sponsored content.

Personal Information

We may disclose certain Personal Information:

To third party vendors or service providers who help us provide the Services or the Site;
To third parties to whom you ask us to send Personal Information (including other Members);
To a parent company, any subsidiaries, joint ventures, or other companies under a common control (collectively, “Affiliates”), in which case we will require our Affiliates to honor this Privacy Policy;
To a company that merges with us, acquires us, or purchases our assets, including in bankruptcy, in which case such company may continue to process your Personal Information as set forth in this Privacy Policy; or
If we believe in good faith that such disclosure is necessary to (a) resolve disputes, investigate problems, or enforce our Terms of Service; (b) comply with relevant laws or to respond to requests from law enforcement or other government officials relating to investigations or alleged illegal activity, in which case we can (and you authorize us to) disclose Personal Information without subpoenas or warrants served on us; or (c) protect and defend our rights or property or the rights and property of you or third parties.
Anonymous Information

We may disclose Anonymous Information without restriction.

If you provide feedback to us, we may use and disclose such feedback for any purpose, provided we do not associate such feedback with your Personal Information. We will collect any information contained in such feedback and will treat the Personal Information in it in accordance with this Privacy Policy.

You can review and/or change certain of your Personal Information by logging into the Site and accessing your account. We may limit the Personal Information you can change on the Site. You authorize us to use and disclose any new or modified information that you provide in accordance with this Privacy Policy, and you agree that we are under no obligation to delete or modify information that you have previously chosen to provide us. Please remember, however, if we have already disclosed some of your Personal Information to third parties, we cannot access that Personal Information any longer and cannot force the deletion or modification of any such information by the parties to whom we have made those disclosures.

Upon your request, we will close your account as soon as reasonably possible, in accordance with applicable law. In addition, we may retain your Personal Information to comply with laws, prevent fraud, resolve disputes, troubleshoot problems, assist with any investigations, enforce our Terms of Service, and take other actions otherwise permitted by law.

This Privacy Policy addresses only our use and disclosure of information we collect from and/or about you. If you disclose information to others, including to other Members, the use and disclosure restrictions contained in this Privacy Policy will not apply to any third party. We do not control the privacy policies of third parties, and you are subject to the privacy policies of those third parties where applicable.

The Site and Services contain links to other websites that are not owned or controlled by us. We have no control over, do not review and are not responsible for the privacy policies of or content displayed on such other websites. When you click on such a link, you will leave our Site and go to another site. For example, most content on the site is made available on third party websites. During this process, another entity may collect Personal Information or Anonymous Information from you, and we do not collect information from you that you submit on such third party sites.
This Privacy Policy is subject to revision from time to time on a going-forward basis. We will post any revised version of the Privacy Policy on this page. If we make any material changes to it, we may also send you notice thereof to the last email address you have provided to us. Continued use of our Services following notice of such changes will indicate your acknowledgement of such changes and agreement to be bound by the terms and conditions of such changes.

The following notices explain specific privacy practices with respect to certain MikeFrensham Services that you may use and supplement the Privacy Policy above:

MikeFrensham Forum:

Certain Personal Information may be provided to us by your Affiliated Institution, including your schedule, email address, cell phone number, pager number, and any other contact information in its discretion. We will consider this to be your Personal Information. Please know, however, that if you update information we received from your Affiliated Institution on our Site or through our Services, we do not send it to your Affiliated Institution, and you must separately update this information with your Affiliated Institution.
You may not be able to opt out of communications from your Affiliated Institution through MikeFrensham Forum. Your Affiliated Institution controls the frequency and content of such communications. If you do not wish to receive these communications, you must terminate your use of MikeFrensham Forum by contacting your institution.
We may disclose to your Affiliated Institution certain Personal Information about your activities and usage of the Site and Services, such as whether or not you have read certain communications from your Affiliated Institution and survey responses. If you do not wish for us to share this information, you must terminate your use of MikeFrensham Forum by contacting your institution
If you are an administrator of an Affiliated Institution and transmit communications through MikeFrensham Forum, please be aware that the contents of your communications will be shared and transmitted on our Site. Please be thoughtful about what you include in your communications.

We may offer you interfaces that allow you to connect with social networking websites such as Twitter, Facebook, Linkedin or others (“SN Sites”) through our Site. We will work with the SN Site’s application protocol interface (better known as their developer API) in a way that allows you to authorize us to access your account on that SN Site on your behalf. In order to provide this authorization, you will not provide us with your user name or password to the SN Site, but you will need to log-in to that SN Site directly through our Site. Once authorized by you, the SN Site will provide us a token that allows the SN Site to recognize us when we ask, on your behalf, for access to your account information or to post information. You will be able to revoke our access to any SN Site at any time by amending the appropriate settings from within your account settings on the applicable SN Site, though such revocation may limit the Services we are able to provide you. MikeFrensham will never post information to third party SN Site without your authorization.

If you have questions or concerns about our Privacy Policy, please contact us by sending an email to: